CHEETAH PLAINS FEATURED IN CELEBRATORY PUBLICATION 120 years of rolls-royce

Sabi Sand, South Africa, December 2024 – It may have been around for only half a decade but Cheetah Plains, known for its pioneering approach to eco-luxury and sustainable safari experiences, has already redefined the concept of what constitutes an unrivalled, luxury African safari experience in a truly spectacular setting. Little wonder then that it continues to win top international awards and appear in international travel magazines.

This month, the award-winning lodge is featured in a landmark publication celebrating 120 years of an iconic motoring brand. The International Club for Rolls-Royce and Bentley Enthusiasts (RREC) and St James’s House publishers have collaborated to create 120 Years of Rolls-Royce, a high-end coffee table book that captures the marque’s legacy as the “world’s best car” and the essence of luxury worldwide. The book was officially launched at Grosvenor House in London on December 10.

Cheetah Plains joins a carefully curated selection of elite brands showcased in the publication, chosen to reflect the theme of excellence that Rolls-Royce embodies.

Written by esteemed automotive correspondent Ray Massey, the 400+ page hardback delves into the storied history of Rolls-Royce, its current success and its future in the realm of luxury motoring, with the all-electric Spectre as its latest innovation. Alongside Rolls-Royce’s history, Cheetah Plains exemplifies a world-class standard of hospitality and sustainable luxury in a safari experience.

Says Richard Freed, founder of St James’s House: “The RREC is the world’s leading custodian of Rolls-Royce heritage, making it the perfect partner for a publication that not only celebrates the legacy of Rolls-Royce but also highlights luxury brands like Cheetah Plains that set standards in their own fields.”

Adds Cheetah Plains’ co-founder and co-owner, Japie van Niekerk: “We are thrilled and so honoured to be featured in this beautiful book, and I think the inclusion of Cheetah Plains reinforces its position as a premier destination for travellers who value sophistication, privacy and environmental responsibility.”

“Our sustainability initiatives include everything from nature and wildlife conservation, energy efficiency, water 120 years of Rolls-Royce stewardship, waste reduction, empowerment and education to purchasing practices and our all-electric fleet of solar-powered 4×4 vehicles that delivers an off-grid silent safari experience like no other.”

Earlier this year Cheetah Plains featured in the Top 10 Condé Nast Reader’s Choice Awards 2024 in the World’s Best Resort category, and Fodor’s Travel, which has been a trusted resource offering expert travel advice for over 80 years, recently listed Cheetah Plains in its Top 10 in Africa category, and one of the 100 Most Incredible Hotels in the world that they’re “obsessed with for 2025”.

For more information visit www.cheetahplains.com

Reservations can be made online at www.cheetahplains.com or by contacting
reservations@cheetahplains.com or calling +27 79 694 8430.

About Cheetah Plains: Opened in 2018, Cheetah Plains is home to the exclusive-use luxury villa and sustainable safari experience nestled in South Africa’s most celebrated wildlife area, the Sabi Sand Nature Reserve. The ecoluxe experience includes three private villas with four guest bush suites that accommodate up to eight guests each with its own formal lounge, living and dining areas, expansive swimming pool, and outdoor deck that operates off-grid. Each villa comes with a complete hospitality team consisting of an accomplished host, butler, culinary team, and spa therapist, as well as an expert field guide and tracker dedicated to you for the duration of your stay. Families and children of all ages are welcome to experience their own personalized safari, guided bush walks, wellness offerings, fitness gym, and tailored activities for kids. Cheetah Plains sets the standard in South Africa for zero-emission game-viewing utilizing its own fleet of solar-charged Land Cruiser Electric Safari vehicles. A luxury sustainable safari that is beyond expectations.